Millions of small businessmen across the country, realised Facebook allows people to be
each other's best resources thanks to our AR filter.
Inspiring them to follow in the footsteps of the mask maker.
each other's best resources thanks to our AR filter.
Inspiring them to follow in the footsteps of the mask maker.
Case study of our digital activation
The film that set the context for the world about the dire straits this art form
and their practitioners were in. For best results, watch the video on full screen.
and their practitioners were in. For best results, watch the video on full screen.
The AR Chhau filter was an instant hit with people across age groups,
demonstrating how the world opens up, when someone opens up on Facebook.
demonstrating how the world opens up, when someone opens up on Facebook.
